CORNERSTONE COLORADO BRANDING
Cornerstone Colorado is the West’s next great private club. Located between Montrose and Telluride on 6,000 acres of perfect Colorado, is a Greg Norman-designed golf course, an array of outdoor activities, premier southwestern cuisine and some of the most esteemed professionals in the hospitality industry. Studio No 6 was hired to create branding and collateral for this luxurious new development and private club.
CONCEPTUAL LOGO
This conceptual logo was designed to capture the authenticity of the Cornerstone brand–southwestern Colorado and all of its natural majesty.
A simplified version of the Cornerstone logo was needed for golf apparel. This conceptual mark unified the mountains and elk, from the original logo, into one cohesive icon.
A simplified version of the Cornerstone logo was needed for embroidered golf apparel. This conceptual mark was a simple and elegant solution inspired by the original logo.
CORNERSTONE RESERVATION KIT
Traci Jones and Studio Number 6 created the look and feel for Cornerstone collateral. Here, dynamic imagery from the property engages the viewer with wide open spaces and the luxurious Cornerstone lifestyle. Juxtaposing pages are layered with transparent aspen leaves and rich, earthy textures.
CORNERSTONE IDENTITY SYSTEM
Warm, earthy papers combined with hand-tooled leather motifs on stationery and notecards create a distinct look for this high-end Colorado community.
CORNERSTONE BROCHURE
This brochure was created for the Telluride Film Festival audience and designed to give a quick snapshot of life at Cornerstone.
Branding Home | Lane 4 | Cornerstone | Ascent Group | Total Climbing